{"id":1967,"date":"2019-05-28T21:36:46","date_gmt":"2019-05-28T21:36:46","guid":{"rendered":"http:\/\/vaporgalleriapittsburgh.com\/vaping-is-under-siege-from-big-tobacco-yet-again\/"},"modified":"2019-05-28T21:36:46","modified_gmt":"2019-05-28T21:36:46","slug":"vaping-is-under-siege-from-big-tobacco-yet-again","status":"publish","type":"post","link":"https:\/\/vaporgalleria.com\/pittsburgh\/vaping-is-under-siege-from-big-tobacco-yet-again\/","title":{"rendered":"Vaping is under siege from Big Tobacco yet again!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Ever since vaping emerged as a smoking alternative, the industry has seen consistent growth. More and more companies are continually expanding their product lines, increasing availability, and growing in popularity at an extremely rapid rate. For those of us who are part of the vaping industry, the expansion couldn\u2019t be more beneficial. Big Tobacco, however, is seeing vast decreases in profitability. According to The Daily Caller, the tobacco industry lost out on $127 billion in 2018\u2014a defeat attributed to the rise of vape culture.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">One tobacco company in particular \u2013 Phillip Morris International \u2013 has been developing a new \u201cheat not burn\u201d device, dubbed the iQOS, that is planned to be a contender for giants in the vaping industry. Their iQOS device has been aggressively rushed for approval but is still pending from the FDA. We all know that Big Tobacco is infamous for trying to shut down the vaping community and all parties involved, although this time it seems that they\u2019re willing to do so by any means necessary. The advertising campaign which planned to introduce their new device has come to a screeching halt. As it turns out, Phillip Morris International violated their own social media marketing guidelines! Per their protocols, all influencers and models depicted in their social media and marketing materials must not only be 25 years of age at a minimum, but they need to look as such. The company was embarrassingly exposed for using a 21-year-old Russian model for the iQOS campaign. All posts related to the event were quickly removed. When questioned about the incident, the response was that they didn\u2019t technically \u201cbreak any laws.\u201d <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This goes to show how the vaping industry is such a threat to Big Tobacco that even violating internal policies to get a new product out on the market isn\u2019t off limits. As faithful members of the vaping community, we want you to sound off. How do you feel about Big Tobacco trying to reclaim the image we\u2019ve worked so diligently to improve? In desperation, who really knows how far tobacco companies will go to pry our iron grip away from the industry they once monopolized?<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ever since vaping emerged as a smoking alternative, the industry has seen consistent growth. More and more companies are continually expanding their product lines, increasing availability, and growing in popularity at an extremely rapid rate. For those of us who are part of the vaping industry, the expansion couldn\u2019t be more beneficial. Big Tobacco, however, [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":1968,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1967","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vaping-blog","editor-tinymce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vaping is under siege from Big Tobacco yet again! - Vapor Galleria Pittsburgh<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vaporgalleria.com\/pittsburgh\/vaping-is-under-siege-from-big-tobacco-yet-again\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vaping is under siege from Big Tobacco yet again! - Vapor Galleria Pittsburgh\" \/>\n<meta property=\"og:description\" content=\"Ever since vaping emerged as a smoking alternative, the industry has seen consistent growth. 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